96 Research Article EN CUSTOMER-ORIENTED SALES PROMOTION AS AN IMPORTANT TOOL OF INTEGRATED MARKETING COMMUNICATIONS (On the Example of Chain Grocery Stores Operating in Gori) Giorgi Kazishvili Pages 85-93 Received 17 Nov 2023 Accepted 13 Dec 2023 Published 18 Dec 2023 DOI 10.17498/kdeniz.1392388 View Article Download PDF Cite
3 105 Research Article EN SALES EFFECT OF DIGITAL MARKETING IN SMALL AND MEDIUM-SIZED ACCOMMODATION ENTERPRISES IN CORE CAPPADOCIA Yakup Erdoğan Ebru Güneren Özdemir Pages 1-23 Received 28 May 2021 Accepted 06 Aug 2021 Published 30 Sep 2021 DOI 10.17498/kdeniz.944276 View Article Download PDF Cite
3 69 Research Article TR ROLE OF ELECTRONIC MARKETING (B2C) IN HOLIDAY DECISIONS: CASE OF ISTANBUL Levent Karadağ Serhat Şeker Pages 385-402 Received 23 Jun 2021 Accepted 17 Jul 2021 Published 30 Sep 2021 DOI 10.17498/kdeniz.955904 View Article Download PDF Cite
17 118 Research Article TR CONSUMER PREFERENCES FOR ELECTRIC VEHICLES: LITERATURE REVIEW AND SUGGESTIONS FOR PROMOTION Bilge Karamehmet Esma Morgül Pages 246-260 Received 22 May 2018 Accepted 15 Oct 2018 Published 20 Dec 2018 DOI 10.17498/kdeniz.425914 View Article Download PDF Cite